Nowadays, your audience’s first reaction of your business is based solely onf your website. So redesigning your website isn’t a task to take casually. It requires a good understanding of thought, time, and potentially money.
It’s crucial to note here that “redesign” doesn’t certainly mean you need to replace every single one of your branding and graphic design elements. Redesigns can just involve making functional modifications that improve your website and assist you in grasping the marketing goals.
Redesigning is a most common term used in the IT sector as many of the companies provide the services of website redesigning. Any firm if wants to make some modifications to their site just needs to contact one of the service providers. There are several web design companies in Sri Lanka. web1.lk Solutions is one of the best web design companies in Sri Lanka which has served many satisfied clients.
HERE ARE SOME IMPORTANT REASONS TO REDESIGN YOUR WEBSITE
1) You aren’t happy with the results
Is your website impressive and functional? Awesome! But if you still aren’t getting the outcomes you want, it’s just worthless. Your website exists to grow your client base, and your data should show you’re drifting towards that goal.
If you are not happy with the outcomes, it’s time to redesign. Checking your site’s conversion ratios– visitor-to-lead and lead-to-customer typically being the most prominent — can provide you with a clear plan of what needs to be improved on it.
2) The goal of your site has changed
If you are like other companies, your marketing plan is fairly fluid and shows changes in results. While you clearly don’t want to do a full site redesign each time you change your marketing goals, it’s a good idea to check every so frequently to be sure your site is still adjusted with your newest marketing plans. Ask questions like:
1. How often do you change your marketing strategy?
2. Do marketing plan updates affect your conversion?
Of course, if you haven’t adjusted your marketing plan in a while, it might not be your website that is the difficulty. If your site’s goal has changed, modernize its layout to be more in range with your goals.
3) Your website just doesn’t run.
This might seem simple, but you’ve probably tripped on websites every now and then that are not functional. Your site might not be on that level yet but it might still not be as functional as it could be. The truth is there can be sections of a site that aren’t active — and you may not recognize they’re making your site less efficient.
4) You have an efficient web design plan.
If you’re already thinking of a redesign, it’s likely you’ve acquired a fair amount along the way about what doesn’t work in redesigning. Instead of having one huge goal of a website redesign, take an iterative method. Having this approach can support you to use the information you’ve collected about what works on your current site and prepare accordingly. In other words, you’ll be ready to tell if your users’ wants are being met.
You apparently don’t even notice the tiny changes some of the sites you visit regularly make on a routine basis — major brands have whole teams dedicated to repeating on every little detail. Since you may not have the support as these big brands, be sure every turn you make must have a clear idea and solves a difficulty.
5) Your site is not a responsive site
More than 17% of all web users originate from mobile devices. If your site isn’t responsive you’re losing clients. Mobile users have made it obvious they want to have a good UX on their devices – the same type they have on desktops – so this should be the main priority for your company if it hasn’t been made one.
6) You want to include a better content strategy.
Having excellent content on your site can grow everything from customer retention to SEO — and with continuing modifications to the algorithms of search engines, you’d be clever to implement a solid content strategy. That said, good content is worthless if your visitors can’t easily find it.
So, if you’re planning to make some big adjustments to your content strategy (perhaps promoting your blog production?), a web redesign may be the best choice. This way, your great posts, eBooks and other content are easily found by the users.
7) Your competitors upgraded their site.
Certainly, you don’t need to give your site a fix every time one of your opponents changes theirs. Having said that, if they make modifications that improve their rankings and end up shoving you down in searches, it’s likely to make some changes to your site.
If you visit a competitor’s site and understand it could meet your purposes far better than your own site does, it’s time to roll up your sleeves and get involved in a plan to make things better. Keeping an edge in search shouldn’t be your only intention.
8) You are using tools which are outdated.
You’ve installed third-party tools that enhance the functionality of your site, such as shopping cart widgets, etc. But, if some of these tools on your site aren’t up to modern functionality standards, you’re best off modernizing them.
Nothing sends customers away like third-party tools that are old in terms of function or design or just don’t work accurately, so make the move to more advanced ones that not only appeal to your visitors but also turn them into clients.
Realizing one of the scenarios above should not affect you to get confused and dive deep into a redesign, but recognizing a few hits close to home might mean it’s time to get started on a new design.
Your website is meant to earn you business. If it’s not doing that, it’s time to decide why not and make necessary modifications.
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Which kind of website, Dynamic or Static?
Small businesses usually prefer a static website because they are easier to make and costs cheap. These websites use only HTML and CSS and can manage about 20 pages maximally. Dynamic website is preferred by large businesses since it can incorporate company logos, added menus and other stuff very well. These websites uses scripting along with HTML and CSS.
What is a Ecommerce website?
E-commerce (electronic commerce or EC) is the buying and selling of goods and services, or the transmitting of funds or data, over an electronic network, primarily the internet. These business transactions occur either as business-to-business, business-to-consumer, consumer-to-consumer or consumer-to-business. The terms e-commerce and e-business are often used interchangeably. The term e-tail is also sometimes used in reference to transactional processes for online shopping
What is a responsive website?
A website that can be accessed smoothly from any device right from a large screen desktop to a small screen smartphone is referred to as a responsive website.
What services can be beneficial for your website?
In order to make you look attractive on internet and drive traffic to your website, you will need the following gamut of services:
1. Website Design Services
2. Website Revamping Services
3. Website Content Development Services
If you want to get the real benefits of going online, you can also choose for
1. Digital Marketing Services
2. SEO services
3. SMO services
4. Paid Campaigns
Is SEO and Digital Marketing same?
No! SEO, i.e., Search Engine Optimization is a strategy that helps in effective digital marketing. SEO can be said as a base of digital marketing.
Do we provide documentation for the project?
Yes! After having studied your entire project, if required by the client, we provide documentation for the project in various formats that include MS Word, PDF, etc.
How is digital marketing different from traditional marketing?
The traditional marketing methods have limits in terms of accessibility, outreach, cost, data analysis, etc. Digital marketing, on the other hand, extends your outreach and takes you directly to the global platform in less time. The ease of marketing, the time-cost efficiency, real-time data analysis, etc. makes digital marketing the preferred choice over traditional marketing.
Do we share project milestones with the client?
Yes! We love to do that since this helps to build confidence in the client.
Do we have online payment options?
Yes! Being a part of the digital world, we provide that option to you and you can make payments through online mode.
Do you provide 24 X 7 support?
Yes! We love to serve you 365X24X7 for any technical or non-technical matters.
Do you have hidden costs?
No! Once we have explained a particular service that is being demanded by you, we place our price before you and then you have to pay for that only.
Do you provide Maintenance Services/ AMC?
Yes! We do provide Maintenance Services. For the first year, there will be no charge and after one year, we can provide it on demand.